How We Scale

Do you seize the day or does the day seize you

Published 3 months ago • 1 min read

Howdy, Zack here.

Carpe Diem! Yesterday, while driving and listening to​ Philip De Courcy's sermon, I was struck by his threefold call to Seize the Day — Confidently, Urgently, and Joyfully.

Confidence in our day starts with knowing our purpose. It's about aligning our daily actions with our values and goals. I've had days filled with doubt, questioning where to spend my energy. And even on days meant for rest and recovery, if I’m not confident in my choice to pause, it can feel less like a break and more like a burden.

Urgency in our daily life isn't about haste; it's about recognizing and prioritizing what's genuinely important. It’s easy to get sidetracked, to lose sight of what truly matters. Every day is a precious gift, a finite resource not to be squandered. This perspective keeps me focused and drives me to make the most of the time I have.

Joy in each day, even the challenging ones, is vital. Happiness shouldn’t be deferred, waiting on some future achievement. Life isn’t a series of milestones; it’s an ongoing journey made up of moments to be cherished and lived to the fullest.

So, how do we embody these principles?


  • Daily Alignment Check
    Each morning, ask yourself, "Does what I plan to do today align with my long-term goals and values, my North Star?"
  • Embrace Purposeful Urgency
    Prioritize tasks that align with your goals. Avoid the trap of busywork that leads nowhere.
  • Cultivate Joyful Living
    Find joy in the small things. A shared laugh, a moment of gratitude, or a job well done can bring immense satisfaction.

Just remember:
Seize each day not just as a succession of tasks, but as an opportunity to live in line with your deepest values and joys. 😌


  1. — Next Level AI meeting summarization and more.
  2. Flux — Loving my zero-drop Adapt Runners.
  3. Flying Turtle — Who remembers these?

Until next Wednesday, remember to seize each day. Not just as a to-do list to be checked off, but as a canvas for meaningful, joyful, and purposeful living.

How We Scale

by Coach Zack Swire 👨‍🚀

Want to change your life for good? In just 3 min each Wednesday, you'll gain the lessons and hard-fought wins that help my clients go from Stuck to Scaling, earning Millions more & becoming Best Places to Work. No AI, just stories from my journey as an entrepreneur, executive coach, and dad of triplets + Jenna brings our key takeaway to life in a simple sketch. Grab a cup of joe and join us!

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